The ALS Ice Bucket Challenge

SNORK is devoted to humor but amyotrophic lateral sclerosis (ALS) is certainly no laughing matter. ALS (more commonly known as Lou Gehrig’s Disease) is a progressive degeneration of nerve cells in the brain and spinal cord. Its effects are devastating and there is no known cure.

So, how did such a serious subject wind up here on SNORK?

Well, unless you’ve been living in a cave for the past two weeks, you’ve heard of the ALS Ice Bucket Challenge. It is a phenomenon that is sweeping social media. Here’s how it works: People are nominated to video tape themselves dumping ice water over their heads, as a way of bringing attention to ALS. They have 24 hours, from the time of nomination, to respond to the challenge. If they don’t want to get wet, they can opt to make a donation to http://www.ALSA.org instead. Once a person has responded to the challenge, they can nominate others to do the same.

Now, if you know anything about me, you know that I’d never run from an opportunity to have a little fun while raising money for a good cause. So, I made a donation AND took the challenge!  And I’m not alone.  As of this writing, the Ice Bucket Challenge has raised over $9.5 million toward finding a cure for ALS as well as funding care for those living with the disease.  So, don’t be a party pooper…take the challenge and keep it going by nominating your friends, family, co-workers, and anyone you can think of who is up for it.

If you like my video, please share it and give as generously as you can to ASLA.org.

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